BE THE REASON THEY FIND HOME THIS CHRISTMAS

MEDIA RELEASE

For immediate use

AWLQ launches “Be the reason they find home this Christmas” fundraising appeal

Goal to raise $150,000 to support urgent care for abandoned and homeless animals

Animal Welfare League Queensland (AWLQ) is proud to announce the launch of its “Be the reason they find home this Christmas” fundraising appeal today.

The campaign, which runs until December 24th, aims to raise $150,000 to support the organisation’s ongoing efforts in providing vital veterinary care, shelter, food, medication and rehabilitation to thousands of animals in need.

AWLQ, which receives no government funding for its animal welfare initiatives, relies entirely on the generosity of the community to sustain its life-saving work.

The funds raised through this Christmas appeal will help ensure that AWLQ can continue offering a safe haven for lost, abandoned, and injured animals, as well as the medical care and attention required to get them back on their feet and into their forever homes.

AWLQ spokesperson Caroline Esera spoke about the significance of the appeal, saying, “Christmas is a time for cosy cuddles, safety, and family – but for thousands of animals, it means loneliness and a whole lot of uncertainty. Right now, our shelters are bursting at the seams with lost and abandoned pets looking for a family to curl up with.”

“Your donation can make their dreams come true this Christmas. With every dollar raised, you’re helping us provide the necessary care required and helping them on their way into the loving homes they deserve.” she added.

In addition to the appeal, AWLQ is excited to unveil its brand new Christmas ad, which also launches today.

The heartwarming ad underscores the importance of community support in helping to save the lives of vulnerable animals and the amazing bond between humans and pets.

To find out more about the campaign, please visit https://fundraising.awlqld.com.au/christmas2024

–ENDS–

For all media enquiries and interview requests, please contact:
Caroline Esera
Marketing & Communications Manager
0431 658 934
[email protected]

About Animal Welfare League Queensland
Founded in 1959, AWLQ has become a trusted leader in animal welfare. We provide a safe haven and second chance for more than 10,000 stray and homeless animals annually. To each of these animals we welcome through our doors, we promise never to euthanise a healthy, sociable, or treatable animal in our care. In addition to our shelter work, we are committed to keeping pets and people together by providing lifesaving support and resources to people in need with companion animals. We are known for our grassroots and innovative community-based animal welfare work, including our community vet clinics, the Getting 2 Zero model, the Golden HeartsTM Seniors’ Support Program, and the National Desexing Network.